Blogging Part 1: What's the big deal about blogging?

Blogging Part 1: What's the big deal about blogging?

Whenever we build a new website for a customer, one of the first questions we ask is "will you be needing a blog on your new website?". This question catches most people off guard. Blogging is just not something they have considered. Even those who have considered adding a blog to their website usually haven't gone ahead with it for various reasons...

3 Simple Steps to Choosing the Right Images For Your Website

3 Simple Steps to Choosing the Right Images For Your Website

Choosing the right images for your website is one of the most important steps when designing a website that your clients immediately connect with. Unfortunately, too many business websites don't choose the right images.

Mailing List Sequence Part 3: Eight Offerings to Grow Your Mailing List

Mailing List Sequence Part 3: Eight Offerings to Grow Your Mailing List

In this post, we'll look at ways you can grow your mailing list over time. After all, what good is a mailing list if you're not getting people to sign up to it? Before we go the into what we recommend for growing a mailing list, you must first ask the all important question: 

Is Your Website an Asset or a Liability?

Is Your Website an Asset or a Liability?

Before we look at answering this question, let's assume the following definitions for assets and liabilities
Asset - something that puts more money into your pocket than it takes out
Liability - something that takes more money out of your pocket than it puts in
So, where does your website fit into this?

"What should I put on my website to best sell my services?"

"What should I put on my website to best sell my services?"

This is a question many small business owners ask. Although a well-designed and attractive website can be a powerful marketing tool, it needs to have the answers your customers are looking for or it just won't convert interested visitors into customers. Here are some key points we've put together to help you communicate to your potential customers just why your business is the right choice for them...

Is Your Website the Best Restaurant on the Busiest Street?

Is Your Website the Best Restaurant on the Busiest Street?

Think of your website like a restaurant. You may serve incredible meals but without a nice ambiance you won't be attracting anywhere near the amount of customers you should be. A great website is the ambiance of your business and a website optimised for SEO is like owning a restaurant on the busiest street in town. So, let's take a look at this analogy further and how it relates to your website...

Website Glossary of Terms

Website Glossary of Terms

Speaking to a web designer can sometimes sound like they are speaking a foreign language! At Splash Web Design we always try to communicate in terms that anyone can understand. However, occasionally some lingo can slip through. That's why we've put together the following glossary of terms to help you out:

5 Essential Elements For a Great Business Website

5 Essential Elements For a Great Business Website

Your website is often the first contact a potential customer has with your business and lets them know what your business is all about. A great website will leave the visitor feeling assured that your business is the real deal. A poor website will mean you have a good chance of losing a potential customer forever. It really is that important! Here are 5 essential elements of a great website that converts more leads into sales.

Why are Most Business Owners Scared of Their Website?

Why are Most Business Owners Scared of Their Website?

Your car starts making weird noises and doesn't feel right.  You know how to change the oil, but other than that you don't know anything about mechanics.  So, you do what anyone else would do and take your car to a mechanic.  The mechanic says "blah blah blah, you're going to need a blah. A new blah will cost $2,000"...